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SCENE + SEEN

Dune
Jamie and Annette Bring Sophisticated Grit to Edgartown

By Bryn Mahoney

When stepping off of the brick sidewalk, into DUNE you may wonder if you’re still in Edgartown. Located on Winter Street, the new men’s clothing store is a welcomed surprise.

A rare find in any zip code, DUNE is meticulously curated but entirely unpretentious. Any man would be hard-pressed to not find something that piques his interest. The variety and quality of fine clothing and accessories are mirrored in the collection of artwork on display throughout the store. The gallery wall which lines the stairwell is reason enough to stop in for a look around. Here you’ll find a beautiful watercolor painting by an island artist just inches away from iconic photographs of both Mick Jagger and Marvin Gaye.  

The minds behind all of this are husband and wife team Jamie Kiersted and Annette Luna. Jamie is from the Island, though he spent more than ten years working in advertising in Los Angeles. It wasn’t until 2021 that he came back to the Vineyard with his wife. Annette has exten-sive experience in retail, having worked for a number of brands including RIMOWA and Rails in LA. Once they arrived on-Island, Jamie returned to The Boneyard, a store he originally started with his parents at only 16. It wasn’t long before he and his wife discussed opening a men’s store in town and thus DUNE came to be.

Whether you’re looking to grab a pair of sneakers or an entire vacation’s worth of clothing and accessories. DUNE has the exact pieces you’re looking for. There are ample opportu- nities to discover all kinds of brands such as Ripa Ripa swimwear, Filson bags, or Maximum Henry belts. Any-thing you find in the store is fitting to wear anywhere in the world. Jamie is looking to elevate the typical Martha’s Vineyard aesthetic and speak to a wider audience.  

Both Jamie and Annette have high standards and keep their customers vividly in mind while stocking the shelves. They focus less on fleeting trends and more on the quality and timelessness of each item they sell. You can feel this in the store, quite literally on your fingertips as you browse the racks of clothing, the subtle scent of leather wafting through the air, inviting you to try something new.  

More than worth the turn off Main Street, DUNE brings a new breed of classic style to the Island and beyond.

DUNE is Located at 9 Winter Street, in Edgartown. You can visit and shop on-line at DUNEMV.Com